YouTube (GOOG) is most commonly associated with finding instructional videos, listening to music videos, and wasting time. Another group, on the other hand, considers YouTube to be a major revenue generator for their online business.
Ryan Kaji is the highest-paid Youtube channel in 2020, reportedly earning $29.5 million last year. It takes time and effort to make money on YouTube, but the rewards can be substantial.
Create a Google account and turn on AdSense.
The first step toward making money on YouTube is to create an account. You already have an account if you have a Gmail account or use any Google products; all you have to do now is link it to YouTube via the YouTube account page.
After you’ve created a YouTube account, you’ll need to link it to an AdSense account. AdSense, Google’s primary ad network, is used on Google’s own and partner sites, including YouTube. You’ll be asked to provide payment information as well as tax reporting information for your business when you create an AdSense account, such as a social security number or an Employee identification number (EIN).
Please note that YouTube has changed their terms and conditions on the number of subscribers you should have and total views a channel is to have before you can be allowed to use AdSense. Have at least 1,000 subscribers and 4,000 valid public watch hours.
Create videos
The videos themselves are the next step. There is no universal model for what works and what doesn’t on YouTube. The most popular types of content are professionally produced music videos and impromptu family videos recorded with a smartphone. If you want to record with your phone, you probably already have your camera in your pocket.
If you record in HD, the video quality will be better, so make sure you use the highest quality setting on your phone. To make a more professional video, use a DSLR camera and an external microphone.
You can edit your video with a free desktop programme like Windows Movie Maker or iMovie, which come preinstalled on new computers, or a paid programme like Adobe Premiere, which has more features. YouTube also has a free editor with some basic features. When editing your video, make sure you don’t use any copyrighted music. If you do this, your videos will be ineligible for YouTube advertising.
Optimize for search engines by uploading to YouTube.
Now that your video is finished, it’s time to upload it to YouTube’s servers. Drag and drop videos from your computer into the uploader, or use the upload arrow to add them one by one. Depending on the size of your video and your Internet connection, uploading can take anywhere from a few seconds to several hours. As long as the upload page in your browser is not closed, you can upload multiple videos at once.
After your video has been uploaded, or while it is being uploaded, you can fill out information about it. Be as specific as possible when creating a title, description, category, and tags. The second most popular search engine in the world is YouTube, and good search engine optimization (SEO) can mean the difference between a few thousand and a few million views.
It’s Important to Promote Your Video
Now that your video is online, it’s time to get the word out. Share your video on social media, blogs, forums, and message boards, as well as wherever else you can find it online. You can embed your video on other websites or give viewers a link to it on YouTube. Simply avoid spamming, as this will lead to fewer views for your videos.
Your AdSense earnings are determined by the number of views your video receives, which advertisers appear on it, and how many times the ads are clicked. Total views are less important than high engagement and clicks, but the more views you get, the more clicks you’ll get.
Depending on how well your video is received, you can earn anywhere from 30 cents to $10 per 1,000 views. Making videos that people will watch all the way through will earn you more money than making videos that people will watch for a few seconds and then click away from.
Last Thoughts
YouTube income is passive once a video is posted as long as it is being watched. Keep track of the most popular videos and create videos on the same topic. As your video library and views grow, so will your earnings.
